Social Media & Content Management

Challenges & Successes in Higher Education

02/26/2010

On January 15th, 2010 we gathered together 15 IT Directors, Marketing Directors, and Web Managers from various colleges in a roundtable to discuss issues pertaining to Content Management and Social Media. Read about how colleges and universities have been able to:

• fill up low-enrollment summer classes via Facebook ads
• get new students bonding early online before they even come to campus
• increase new student applications by 65% since website launch

download notes & conclusions (PDF 300kb)