02/03/2011
Upcoming local and national workshops put on by Gravity Switch.
February 23rd, 2011 - Internet Marketing (private class)
Learn how to use the web as your business's primary marketing tool. Call Gravity Switch at (413) 586 - 9596 for details.
February 24th, 2011 - Social Media Introduction
Introduction to Twitter, Facebook, LinkedIn, and social media "best practices" sponsored by the Northampton Chamber of Commerce. To reserve your spot (only 20 spots available), call (413) 584 - 1900 or email the Chamber today!
March 10th, 2011 - Facebook and LinkedIn
An in-depth workshop on the in's and out's of Facebook and LinkedIn and how to use them to leverage business & resources and increase popularity, sponsored by the Kittredge Center, Holyoke Community College. For more details and to register, visit the Kittredge Center.
March 30th, 2011 - Web Advertising
A detailed workshop on how and when to use Web Advertising and when it is a good option for you. Sponsored by the Massachusetts Small Business Development Center. Sign up Online.
April 4th, 2011 - Easy Mobile - Making Your Application Easier to Use
This hands-on workshop will consist of critiques and walkthroughs of your applications with an eye to making them easier to use. We'll do some user testing and bounce ideas off each other. We'll hack up screens and look for ways to better meet your goals. Our goal is to make sure that everyone leaves this workshop with at least 1-3 usability improvements made to their application, and a list of 2-3 other things that can be done. Presented at the iPad/iPhone Developers Conference, Boston, MA.
April 4th, 2011 - Pretty Mobile - Making Your Application Look Sexy
If you ever find yourself making graphical decisions on your application, this session is for you. This hands-on workshop will consist of critiques and walkthroughs of your applications with an eye to making them look amazing. We'll open up Photoshop and hack up screens and try new things.
We'll look at best practice applications and give some tips on how to get there. Our goal is to make sure that everyone leaves this workshop with a list of design improvements that you can make to your own applications — and a list of other things to be done as well. We can't make you a designer in one workshop, but we can help you with that next step up. Presented at the iPad/iPhone Developers Conference, Boston, MA.
April 4th, 2011 - ePub books on the iPad
Thinking of writing or creating an eBook? Come to this class to learn what ePub is (hint: it's a limited subset of XHTML), and how the iPad and Nook are different than Kindle. We'll talk about limitations to the format, and what types of material lend themselves to ePub. We'll also leave a chunk of time to discuss specific challenges (technical or conceptual) with your eBooks, so bring your questions. Participants will leave this session with a good understanding of what tools are available for creating ePubs, when not to use ePub, and how to submit your book to Apple and Kindle. Presented at the iPad/iPhone Developers Conference, Boston, MA.
April 6th, 2011 - Making the Most of Your Website
How to make the most of what you have on your website. Sign up Online.
For further information or to register for a workshop, please call Gravity Switch at (413) 586 - 9596.

