web design * CD-ROM development * internet strategy consulting

Polaroid
CD-ROM Presentation 

Working on a primary presentation regarding the mission of corporate design at the company, Polaroid's former VP of Product Design called with a special request. His graphic designer was leaving on vacation and he was looking for a pro to finish this critical presentation.

Our team went into high gear, working nights and weekends to quickly get up to speed and meet the client's deadline - all along making sure that our design elements worked seamlessly with the "hand-off" material. Since the purpose of the presentation was to tell the story of an innovative process to fellow designers, the CD-ROM itself had to be "hot, creative and innovative".

Highlights:

  • Designing compelling background visuals to provide a "cool" setting for the presentation.

  • Brainstorming, designing and implementing attention-grabbing animations that showcased key points, products and concepts.

  • Creating, designing and laying out 50 new interactive slides, each of which featured animation, motion, text and graphics.

  • Refining previously created slides, for a presentation that totalled over 130 interactive slides.

  • Developing easy-to-use navigation controls that allowed the presentation to be run with a mouse, a keyboard, or projection system remote.

  • Providing "foolproof" instructions so the client could easily set up the overhead system without having to worry about any technical difficulties.

 

polaroid cd-rom design

Swift's presentation to the China Industrial Design Association was such a success that he spent the entire next day conducting ten newspaper interviews. "I've gotten a lot of mileage out of this presentation, including invitations to present at other conferences. Thanks for the great work!"