Social Media & Content Management Challenges & Successes in Higher Education
On January 15th, 2010 we gathered together 15 IT Directors, Marketing Directors, and Web Managers from various colleges in a roundtable to discuss issues pertaining to Content Management and Social Media. Read about how colleges and universities have been able to:
- fill up low-enrollment summer classes via Facebook ads
- get new students bonding early online before they even come to campus
- increase new student applications by 65% since website launch
download notes & conclusions (PDF 280kb)
